I was delighted when the opportunity came along to represent one of the market leaders in lure fishing. Savage Gear has always been a top brand and has produced so many fantastic lures and have been a trend setter for years. My main target species are pike and perch as these are in abundance in my local waters. I also really enjoy wrasse fishing when the opportunity presents itself. Lure fishing has been something I have been involved in for many years growing up as a child. From small crank baits chasing pike to small spinners catching perch during summer months. Lure fishing is a fantastic way of expressing your style, and so many changes and adjustments can be made to alter the artificial movement of the baits to entice a strike. Jerkbaits have always been a special lure for myself I love the slow action from the lure as it darts from side to side while allowing long pauses so that they lure can suspend or slowly sink, while maintaining a tight line waiting for that amazing strike to come along.