Tom Heyer

Profile of Tom Heyer

  • Current status: managing director
  • Hometown: Fulda, Germany
  • Activities: perch fishing, zander fishing, pike fishing
  • Joined the Team: 03.01.2018


I work in a digital agency and we develop creative and innovative software solutions in the area of elearning as well as 2D/3D animations and apps. I take care of the development of new products and do the planning for our productions together with the respective project managers. Prepare the presentations for our new products and lead the discussions with our customers and suppliers. Furthermore, I make sure that everyone feels comfortable in the team. In my spare time outside of fishing I do sports (cycling, swimming and gym) and spend the rest of my time with my family.


My passion for fishing began when I was swimming. I've seen little fish and as a child I couldn't catch them by hand, so I persuaded my parents to buy me a fishing rod. With this I caught my first fish on vacation. Once identified with the virus fishing, it didn't take long until I tried to catch beautiful trout at home stream. That was more than 30 years ago and in the meantime the rivers have become wider and the fish bigger. Besides fishing, I am fascinated by technology and how it works.
That's why I keep trying to improve my boat and to adjust it optimally to the different waters.

The three keys to success

  • Lure size
  • Water depth
  • Baitfish