Making a popper is easy but making a micro popper with an unbeatable casting distance for its weight is really hard. But that’s what we achieved with our Micro Popper – a lure that provides an extremely realistic popping action on the surface with just the slightest flick of the wrist. Want a lower realistic pop? Pop it with the rod low. Need a louder pop with more splash? Get the rod tip up high. Walking the lure is also easy, and you can even walk it and pop it at the same time, creating a commotion that no predator fish will be able to resist investigating. Designed for LRF and light game, this lure promises to bring the fun back to your fishing.

Our hugely popular and super-versatile Cool Step shoes have had a makeover and are now even more stylish and even more comfortable. Featuring an easy slip-on design with waffle-sole grip, these shoes are made from a super-lightweight EVA material with ventilation holes, keeping your feet cool and comfortable. Neoprene details add additional protection for your feet, while the new blue and light grey colours can add some extra style to your fishing wardrobe.

Well thought through and fully equipped dinghy for the predator anglers who want to get of the beaten track. Easy to build up and carry (or drag, if you like) to waters that others can’t get to. Big enough for two people to comfortably spend a long time driving and fishing together. Extra wide, for more inner space and extra stability. With almost a millimeter thick walls. Big, thick drag pads on the bottom and a drop stitch floor with, on top of it, a protective, EVA, anti-slip layer. Made of cool looking, carbon optics PVC material. Supplied with two, hard EVA bags, with a unique and incredibly stable attachment system. Probably the most remarkable feature on this boat, is a built in ruler with foldable headboard, long enough to measure big perch, long asp and huge zander.

Based on the scan of a real white fish, this loose body paddle tail lure features immaculate details and a fantastic rolling and kicking action. The bulky head and front body push a lot of water and give the lure great stability on shallow rigging. The articulated and super realistic fins add great secondary action to the large kicking paddle tail, which also holds a noisy glass rattle for extra attraction. Made from a super soft PVC material with stunning colours and strike triggering scent.