Lures that can move the most lazy pikes

When the water is cold, there are often days when pikes do not want to prey. Fortunately, there are several ways to move them.


How NOT to do a fishing show

Staff picks: Doing a fishing show is not easy. Everything can happen if you are not prepared. In these clips, everything did happen! One of the funnie...



The 3D River Roach 22cm ... A thick and streamlined body, with breathtaking realism and natural colors


Christoffer Bruhn with HUGE perch from Perchzilla’

Story will follow soon!


The right medicine for rainbows

Rainbow trout is a brave and demanding opponent. That's why I love to catch them.


Fishing in a luxury hut on the ice!

Staff picks: An amazing few days on Lake of the Woods chasing Walleye, Burbot, and the mighty Lake Trout. Huge shoutout to Jayden for hosting me in hi...


Wall of Fame

Wall of Fame has a new leader! A nice pike, weighing in at 9,3kg and 104cm in length! The 4D Pike Shad always delivered this beauty!


Tips for shallow water fishing

Shallow water fishing with sinking lures is mega-successful during late winter – but not easy. Arnulf Ehrchen gives his tips on how to find the right ...


Pike proof dropshot rig for the cold

One of my favorite methods to target zander and perch is the dropshot technique. It is a good way to trigger them and it works well all year around. E...


3 +120cm fish – This is the lure he uses

3 +120cm fish during the testing period must be approval of this lure! We asked Rickard Linderot, the Swedish big mama angler about how he obtains suc...